

This “Save-Rite” drug store, at 215 Fremont, opened on November 18, 1946. Did the photographer take this photograph because the drug store was the one that ordered the post cards, or was it just a coincidence? The “Save-Rite” building and the drug store’s two large signs are clearly the dominant visible “shop” element on the post card. The Photographer is on the right/north side of Fremont with the camera pointed southwest. The fact that the publishers of this set of post cards selected the “Save-Rite” Drug store to highlight on the post card of “new” shops may provide a clue as to who published the post cards. What are the “new shops” referred to in the caption? On the left (south) side are two large signs of the “Save-Right Drug Stores” that are visible.

#Pair o dice club vegas series
Did the “PV” company produce the “X” series post cards? (and why use an “x” in front of the number on the post card? )ĭoes PV mean postcard view? Was there a postcard company in the late 1940’s, with the name Post Card Views? The logo is an upper-case PV, with either a lower-case e, or c, with an o as part of the top part of the c, meaning co. The company’s logo is found following the “X” and the number of the card. The photographer nor the company that printed the post cards or the publisher/distributor have been identified. The “X” post cards all use the “Boulder Dam” as the name was being changed by Congress.

Truman signed a Congressionally approved Resolution changing the name of the dam changed back to Hoover. Roosevelt, the name was changed back to Boulder Dam and was the name used when F.D.R. In 1933, during the administration of President F.D. In 1931 it was changed from Boulder Dam to Hoover Dam. The dam first envisaged to be built in Boulder Canyon was actually built in Black Canyon. The photographs show wide, day and night, views of streets and Las Vegas resorts, both downtown and on the Strip.īased on the images and captions the post cards the photographs used in the series were taken sometime between the summer of 1947 and the late spring of 1948.īased on the images, captions, and post marks the post cards went on sale no later than the late summer early fall of 1948.įrom its beginning as the Boulder Canyon Dam Project, the name of the dam changed several times. (Several errors, however, are found in the post card’s captions.) The images and the printing of the post cards were clearly done by professionals. A series of more than twenty ‘real photo’ post cards of Las Vegas and Boulder Dam were produced by an unknown company in the late 1940’s.
